Logo Design – Reflections Counselling

Recently, I had the pleasure of collaborating with an old colleague, a therapist venturing into private practice. They were looking for a logo that not only captured the essence of their profession but also subtly referenced the use of the reflections name.

The challenge lay in creating a logo that was both professional and approachable. After all, therapy is a journey of self-discovery, and the logo should feel welcoming to potential clients. We brainstormed various concepts, finally landing on a design that incorporated the following elements: a silhouette shape of a head and hair that resembles the ripples created when a stone is dropped in water. These lines symbolized the act of reflection, a crucial aspect of the therapist’s approach. The colour palette played a significant role. We opted for soothing purples, colors often associated with trust, tranquility, and healing. This choice aimed to create a sense of security and hope for potential clients.

The final logo was a minimalist yet impactful design. It conveyed the therapist’s focus on self-exploration and growth through reflection, while maintaining a professional and approachable aesthetic.

Get in touch to discuss your new logo TODAY! design@neilmcnally.co.uk

Graphic Designer Services - Richmond, North Yorkshire. Web Design, Print Design, Graphic Design
Picture of Neil McNally

Neil McNally

Neil Stephen McNally is the owner of NMD and will be your primary contact from concept to completion.
error: © Neil McNally Design [2023]